Monday, November 26, 2012

10 different Media Form



Magazine




Magazines, periodicals, glossies or serials are publication that are printed with ink on paper, generally published on a regular schedule and contain a variety of content. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscription, or all three.[At its root the word magazine refers to a collection or storage location. In the case of written publication it is a collection of written articles.




In my opinion, they have a big impact on society. It has the same influence as newspapers do. They would affect us in both good ways and bad ways. A good way they affect society is in advertising and current events. These allow us to stay up to date on whats going on in the world and let people get out their advertising so a business can make money. This is important considering today's economy practically runs on money. One negative way it magazines affect the economy is through advertising in possibly negative or mature content. (i.e:Playboy, Seventeen, MTV). These are examples of magazines/TV channels that can harm the overall morale of society because some of it is mature and/or graphic nature. Take MTV for instance. Sex, rap, music videos, brittney spears :), etc. It may get young people to think that crime and the cold city streets are ok. This is considering MTV contains some of this material. A negative affect on society. Overall, newspapers and magazines can affect society in good ways and bad. I mean, this IS the media we're talking about anyway. Not to mention some of it is rigged and twisted around to the point of propaganda.

Newspaper

Newspaper is a daily or weekly publication on folded sheets; contains news and articles and advertisements; "he read his newspaper at breakfast".Or the other meaning A newspaper is a scheduled publication containing news of current events, informative articles, diverse features, editorials, and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint.

Television


Television is one of media form's broadcast media as it is an important communication device as it beholds the attention of the audience and it provides both information and entertainment. Television also has become an advertising hub where advertisers spend huge amounts for an ad of few seconds especially for programs with high viewership.
Moreover, television increase an overall awareness of the masses as it enhance the general knowledge by providing us with information from all over the world. News, tele-films, and documentaries revolving around social issues increase a social awareness in children and develop their concern towards society.
However, an early exposure to bold or violent films, fight sequences, sex and rape scenes, suicides and murders through TV shows are bound to leave a scar on these impressionable minds hence television is responsible for generating negativity among to those exposed to it.

Mobile Phone

A mobile phone (also known as a cellular phone, cell phone and a hand phone) is a device that can make and receive telephone calls over a radio link while moving around a wide geographic area. It does so by connecting to a cellular network provided by a mobile phone operator, allowing access to the public telephone network. By contrast, a cordless telephone is used only within the short range of a single, private base station.

Radio

The influence of radio broadcasters in the daily lives of Americans is often grossly underestimated and occasionally altogether overlooked by even the most experienced media strategists. Radio is often described as the "captive electronic medium" because it reaches people while they are doing other things - in their cars, on the way to and from work, in their homes and offices, even while they exercise with a Walkman

POSTER

A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians and films), propagandists, protestors and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are general low-cost compared to original artwork.

Abilboard

A billboard (sometimes also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically showing large, ostensibly witty slogans, and distinctive visuals, billboards are highly visible in the top designated market areas. Bulletins are the latest, most impactful standard-size billboards. Located primarily on major highways, expressways or principal arterials, they command high-density consumer exposure (mostly to vehicular traffic).

BLOG

A blog (a portmanteau of the term web log) is a discussion or informational site published on the World Wide Web and consisting of discrete entries ("posts") typically displayed in reverse chronological order (the most recent post appears first).

Advertising

Advertising is a form of communication for marketing and used to encourage or persuade an audience (viewers, readers or listeners; sometimes a specific group) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common.

BOOK

A book is a set of written, printed, illustrated, or blank sheets, made of ink, paper, parchment, or other materials, usually fastened together to hinge at one side. A single sheet within a book is called a leaf, and each side of a leaf is called a page. A book produced in electronic format is known as an electronic book (e-book).

Social group

A social group is formed when 2 or more people in the same physical and aware of one another presence.

A transitory group

A transitory group is when several people happen to be in the same place at the same time but who may never be again.Their interaction is minimal.Example people getting onto the same elavator.

A Recurrent Group

A recurrent group is one that meets regularly.Example an annual family gathering.

Group member differ in the ways they interact with one another as well.This determines whether a group is Primary or secondary.These differ in the following ways

Primary groups are distinguished by their degree of intimacy say may be friends, relatives. There is also secondary group otherwise known as the reference group (though not mentioned in the figure) who doesn’t share a very intimate relationship with C or R but do influence in the communication process. e.g.: any organization C or R belong to (fan club).
The model indicates that the Communicator (C) sends a message with agreement to the expectations of the groups and other people in the larger social system. The communicator is a part of a larger social structure and the group is called as a “Primary Groups”. In simple words, a communicator is influenced by the primary group.
The Receiver is also works as like as Communicator which is also influenced by the other groups in the larger social system. The receiver (R) receives the feedback based on the communicator’s message from its primary social groups. Then send that feedback to communicator (C) to rectify any issues or problems.
The important point is the both Communicator and Receiver are a part of an over-all social system.


Wednesday, November 7, 2012

Week 1 Task Antropology



Cross-disciplinary
Cross-disciplinary refers to knowledge that explains aspects of one discipline in terms of another. Common examples of cross-disciplinary approaches are studies of thephysics of music or the politics of  literature.
(http://www.wikipedia.org/) ( 28th Oct 2012 )

Inter-disciplinary 
Inter-disciplinary refers to new knowledge extensions that exist between or beyond existing academic disciplines or professions. The new knowledge may be claimed by members of none, one, both, or an emerging new academic discipline or profession.
(http://www.wikipedia.org/) ( 28th Oct 2012 )

Trans-disciplinary 
In practice, trans-disciplinary can be thought of as the union of all interdisciplinary efforts. While interdisciplinary teams may be creating new knowledge that lies between several existing disciplines, a trans-disciplinary team is more holistic and seeks to relate all disciplines into a coherent whole.
(http://www.wikipedia.org/) ( 28th Oct 2012 )

Qualitative Research 
Qualitative research is a method of inquiry employed in many different academic disciplines, traditionally in the social sciences, but also in market research and further contexts. Qualitative researchers aim to gather an in-depth understanding of human behavior and the reasons that govern such behavior. The qualitative method investigates the why and how of decision making, not just whatwherewhen. Hence, smaller but focused samples are more often needed than large samples.
(http://www.wikipedia.org/) ( 28th Oct 2012 )

Ethnographic Studies/Research
Ethnographic Studies focuses on work in ethnography and ethnomethodology but it also provides a forum for sympathetic research in other human sciences, such as psychology and history. Its aim is to promote qualitative inquiry. The policy of the journal is to publish empirical studies but also theoretical and philosophical work which relates to current issues and debates in human sciences.